Structured work in three phases: diagnosis, remediation planning, and guided implementation. Each phase has defined deliverables and a clear outcome.
We don't offer generic SEO audits. We work specifically with sites that experienced a significant, documented drop in organic traffic and need to understand what caused it before they can fix it.
The diagnostic phase is the foundation of everything. We analyze your organic traffic data, Search Console coverage and performance reports, manual action history, and backlink profile against a documented timeline of Google algorithm updates.
The goal is to identify the specific signal or signals that caused Google to reduce your site's visibility. Not a list of possible causes. A documented diagnosis with the evidence that supports it.
7 to 14 business days from intake completion
Based on the diagnostic findings, we build a specific remediation plan. Each item on the plan connects directly to a documented issue. Nothing is included speculatively. You know what you're fixing, why you're fixing it, and what a successful fix looks like.
The remediation plan also sequences the work correctly. Some fixes need to happen before others. Some issues require you to wait for a Google recrawl before moving to the next step. The plan accounts for those dependencies.
3 to 5 business days after diagnostic phase
Implementation guidance keeps your team on track through the recovery process. We review work outputs before they go live, provide written guidance for each remediation item, and check in at defined milestones to assess progress and adjust the plan if new data warrants it.
This phase continues through the next relevant algorithm update cycle after implementation is complete. Recovery timing is not in our control, but monitoring the right signals and interpreting them correctly is.
Varies by case; typically 2 to 6 months
No. Recovery from Google penalties and algorithm suppression depends on factors outside our control, including how Google re-evaluates your site after remediation. We can identify the problem, build the right plan, and guide implementation correctly. The outcome depends on how well the remediation addresses Google's concerns.
Manual action recovery can happen within days of a successful reconsideration request. Algorithm recovery depends on when Google runs its next relevant update, which can be weeks or months. We give you specific timeline expectations based on your case type, not generic estimates.
Read access to Google Search Console and Google Analytics for the affected property. We also need a clear written summary of your traffic history, what you've tried, and any manual action notices you've received. We don't need access to your hosting or CMS unless reviewing specific technical issues.
We work with sites across most content categories. We review each intake request individually and will tell you if your situation falls outside what our diagnostic process can address. Some cases, such as sites with very recent traffic drops that haven't yet been confirmed as penalty-related, may need more time before engaging.
Describe your traffic situation and what you've already tried. We review every submission and respond within two business days with whether your case fits our practice.